Creating an Inspiring Vision
vision has two functions: directional and
motivational. The main task of a leader is creating a clear and
exciting vision for the future and communicating it in such a way
that other eventually see the vision belonging to them and join the
Take the time to think
through and develop a clear picture of where you want the
organization to be in the future, then
communicate your vision
in an inspiring and enduring way. Verbal communication is not enough
however. You should
live your vision and be seen living it.
"Not the cry but the
flight of the wild duck leads the flock to fly and to follow," says
Chinese proverb. Great visions inspire, energize and motivate
people to give of their best. Participation motivates. People are
excited about being a part of something great. "Every single person
you meet has a sign around his or her neck that says, 'Make me feel
important.' If you can do that, you'll be a success not only in
business but in
life as well," says Mary Kay Ash.
Your Creative Energy To Energize Others
Don't follow the
lead it. Use your creative energy to
"Creative energy whispers 'edge energy', the
next collective movement and direction. No one can touch the true
country and white light of inspiration for a false goal. You can't
dive into the deep-down, belly place of pure creativity while
peeking over your shoulder to monitor the preferences of strangers,"
advises Tama J. Kieves, a carrier coach and the author of This Time
I Dance! Creating the Work You Love.
Motivating through Communicating Your Strategic Focus
Motivation depends on
having clear objectives. Since motivation is personal, aim to align
staff's individual drives with the company's purposes in general and
your unit's in particular.
"Most companies are filled with people
who have no clue of the big picture – what the organization is
really trying to accomplish – and because they don't feel that they
or their contributions are important, they do their job... and
nothing more,” say Jason Jennings and Laurence Haughton. To unleash
the power of your organization and achieve exceptional results, you
empower employees and
motivate them to follow through on
strategic focus. Your business will be able to bring new
products/services to the market much faster if "everyone within the
organization had their heart and soul wrapped up in taking aim and
shooting at the same target".